AI is Opening the Door to Personalization at Scale

AI is Opening the Door to Personalization at Scale

Fred Gerantabee, Global Vice President of Digital Innovation, COTY

When we talk about AI’s impact and role at Coty, the place to start is the end result for the consumer and, in turn, for the organization. There’s a lot of emphasis now on brands becoming more like service providers and not just product companies. This is true for us as a beauty company and for the consumer packaged goods (CPG) category as a whole.
Anonymous (not verified)
Mon, 12/10/2018 – 05:46
Read more about AI is Opening the Door to Personalization at Scale